High Street giant, and personal favourite shopping haunt of mine, H&M (who remembers when it used to be good old hennes?!) has found itself a brand new home!
As if the awesome new flagship store on Regent Street wasn't good enough, designer haven and London landmark Selfridges has opened it's doors to H&M and given them a primo spot on their so called "Cheap Floor- well, they have Topshop, Oasis, All Saints all stationed there.
Hopefully this means they'll be adding even more designer collaborations to their growing collection. Just thing how fab the launch party will be if being held in the fashion maze that is Selfridges!
The concession is due to open this summer (exact date to be confirmed) so watch this space! Enjoy x